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English 375 Writing for the Web

Approved Texts:

  • Farkas, David and Jean Farkas. Principles of Web Design . Allyn and Bacon, 2002. Reviewed by Amy Krug. Strongly recommended. “If the text were used, it would have to be supplemented with other examples of genres…There were lots of pictures and examples throughout. It followed one example through most of the text, which I thought was very helpful…. I really liked the web the book emphasized planning, which includes laying out the visual elements/layout of the website before doing anything.”
  • Harrison, Claire and Irene Hammerich. Developing Online Content . Wiley; 1st edition (December 20, 2001). ISBN: 0471146110 Reviewed by Amy Krug. “This book has more of a rhetorical approach than any other I looked at; it has a whole chapter on audience and another on e-rhetoric, the difference between attention-grabbing text online and attention-grabbing text on paper…. There is good emphasis on editing and accuracy in web writing…. There’s a whole chapter on visual rhetoric which seems very comprehensive; however, there aren’t as many examples as I’d expect…. The overall structure has good readability, nice summations, good website resources and the like. The fact that it has a good mix of both rhetoric and design probably makes it the best book I looked at for the class, but I am concerned about the lack of examples.”
  • Price, Jonathon & Lisa Price. Hot Text: Web Writing That Works. New Riders Publishing, 2002. ISBN: 0735711518 Reviewed by Amy Krug. Recommended. “The rhetorical approach is more customer-based…It’s well done but not comprehensive. The focus is on building a business site; it’s more how-to rather than theoretical, so there’s not a lot of emphasis on copyediting, proofreading, etc. However, there is an excellent emphasis on ‘talking like a human,’ which involved generating concise, brief text that is very web-friendly. I would expect more discussion of visual elements than they actually provide. Some of the HTML/web design discussion is too technical and could be daunting if you haven’t had any experience with it before. The chapters on ‘chunking’ text and writing brief and concise text for the web were very well done, and included a lot of good visual aids to emphasize how web writing is very different from document writing, and how to get the most out of hyperlinking.” 
  • Summers, Kathryn and Michael Summers. Creating Websites that Work . Houghton Mifflin, 2005. Reviewed by Amy Krug. Strongly recommended. “Good attention to audience. Good discussion of content—use of active verbs, parallel structure, elements of ‘strong writing.’ Excellent discussion of color, visual design, and the importance of consistency within a website; good examples and references to websites. Something here that I haven’t seen in other books is a section on usability testing and designing test scripts.”
  • Williams, Robin; John Tollet, and David Rohr. Robin Williams' Web Design Workshop . Peachpit Press; 1st edition (July 25, 2001). ISBN: 0201748673 Reviewed by Amy Krug. Recommended. “The book has a good focus on audience, especially in the part about information gathering, but no real discussion of different web genres. There’s no real discussion of actual writing here—it’s more about the design elements of web design rather than the writing elements. They have great examples, just not of writing. The book focuses on visual design. There are many beautiful examples and it’s written in easy to understand terms with a glossary at the beginning. The book is well written and well put together.”

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